How well our team handled your questions?.How would you rate the value for the money of the product?.SAAS Likert scale survey question examples: This is why this rating scale is used in many customer satisfaction surveys where it is used to measure customers’ feelings towards a particular product or service.īelow is a list of sample questions types for a few industries that you can use in your following survey research. We mentioned that the Likert scale is a great way to measure feelings. Examples of Likert Scale Questions by Industry That is why when conducting any survey, anonymity always contributes to correct and honest answers. However, respondents may show a dose of bias when answering Likert scale questions of a more sensitive nature. The Likert scale is excellent for accurate data collection because it requires respondents to think more about their answers versus questions that offer only yes / no solutions. These ranking scales are called unipolar because they offer more answer options that rank from very satisfied to very unsatisfied. The other Likert rankings with more solutions can help you in collecting more diverse data. Such scales that measure opposite forces like the 2-point Likert scale are called bipolar scales. Likert scales with two answers are most often used to measure agreement and offer the answers agree and disagree. There are several other examples, such as scales with 2, or 6 point Likert scales. Likelihood: Four-point Likert scale example for likelihoodįive-point Likert scale example for likelihood Seven-point Likert scale example for satisfaction:įrequency: Four Point Likert Scale Example for Frequency Satisfaction: Four-point Likert scale example for satisfaction:įive-point Likert scale example for satisfaction Seven-point Likert scale example for agreement Agreement: Three-point Likert scale example for agreementįour-point Likert scale example for agreementįive-point Likert scale example for agreement The number of responses depends on how in-depth and diverse the data you want to collect for your research. Also, there is a neutral option offered for the undecided respondents at the midpoint of the answer options.Įach of these categories has a numeric value used to measure respondents’ attitudes and opinions. Respondents may be offered a scale of 3 to 7, or even 9 previously offered answers. It is one of the easiest and most popular ways to get information related to customers’ feelings and opinions about a particular product or service. The Likert scale is an integral part of many studies, both complex and straightforward.
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This is done by giving relevant Likert scale responses, which we discuss in the Likert scale examples section. You can also find these statements in the literature named as Likert items.īesides the level of agreement, researchers can also use the Likert scale for measuring the frequency, likelihood, importance, and quality of a product or service. Then respondents have to choose some of the following answers: “The website has a user-friendly interface.”
#Creating a likert scale survey in word series#
When answering Likert scale questions, respondents need to choose an answer that implicates to what extent they agree or disagree with a given series of statements. The psychometric scale is named after the renowned psychologist Rensis Likert, who invented the Likert scale to measure the intensity of feelings. The Likert scale is a rating system/ rating scale used in surveys and questionnaires to measure people’s attitudes, opinions, or perceptions. Steps to design a Likert scale What is a Likert Scale?
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Examples of Likert scale questions to measure customer satisfactionĤ. In this blog post, we’re going to talk about some Likert scale examples, so you can decide for yourself what works best for you to achieve your goals.Īlso, you will learn what the Likert scale is, what Likert-style questions you can implement in your survey template, and how you can design a Likert-type scale in few easy steps.ģ.
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It is very likely that by now, you have also filled out a survey in which the offered answer options ranged from very good to very bad. They are a quick and easy way to get a sense of how people feel about an issue, product, or service.Īlmost every survey has these question types. Likert scales are one of the most common research methods used in both paper and online surveys.